One of the common causes of failure experienced by many entrepreneurs is the lack of or wrong choice of marketing strategies. It is not easy to choose the best marketing technique for your wine business. Some owners may have tried various strategies to increase their wine sales, but failed. At Custom Wine Cellars Miami, we offer effective wine storage solutions to help commercial wine cellar owners increase their sales revenue.

Stellar Commercial Wine Cellar Display: An Effective Marketing Strategy for Increasing Wine Sales

If you want to increase the profit of your restaurant, bar, hotel, retail store, or dining establishment, you should give importance to how you display the wines that you sell. Wine contributes a large percentage to a company’s total sales revenue. If you display wines on shelves or on mediocre wine racks, you will not encourage customers to check the wines that you offer.

In restaurants, an attractive presentation of wine will enhance the diner’s experience. The unique ambiance in a commercial establishment will “wow” guests. They might even tell their family and friends to visit your restaurant and look at your stunning display of wines. Word of mouth can result in higher revenue. Thus, it is important to work with a master wine cellar designer and builder.

Invest in a well-designed commercial wine cellar in Miami. Contact us today! will entice potential clients to taste and buy your high-quality wines and become loyal customers. Improving customer satisfaction will often lead to sales generation.

Commercial Wine Rack Types and Designs

When designing commercial wine cellars, Custom Wine Cellars Miami makes sure that the racking system is not only functional but impressive as well. You may choose between prebuilt and custom-made wine racks. Pre-made commercial wine racks are more affordable than custom ones. However, we recommend the custom wine racks because they give you the opportunity to incorporate your unique design.

For example, if you want cabinets, drawers, eco-friendly features, or cigar humidors in your racking, Custom Wine Cellars Miami will include these features in the design. Custom features add character and uniqueness to wine rooms. You may also opt for wood, metal, or a combination of these two materials.

After a careful assessment of your functional and aesthetic requirements, we will choose the best type of material that will suit your needs.

Classic Wooden Wine Racks

Wine stores or dining establishments that display wines in wooden wine racks are still appealing to many customers nowadays. Wood adds a classic ambiance to any space. Additionally, it blends well with any existing décor.

Wooden wine racks are durable, easy to work with, and more affordable than storage racks made from metal. If you are planning to place your wine racks in a room with no cooling system, wood is the ideal material, because wood is not a conductor of heat. This means, that the quality of the wines stored in your wooden racks will not deteriorate easily due to heat damage.

We use a variety of wood species: Knotty Alder, Mahogany, Premium Redwood, and Pine. Knowing the properties of each wood will help you select the best material for your needs.

Wine Rack Kits

Pre-built wine racks are also known as kit wine racks. They are available in various sizes and depths. The bottle openings measure 3 3/4″ inches wide and 12 ¼ inches deep.

Some units are stackable, which is recommended for a growing wine collection. The good thing about stackable wine racks is the convenience it provides if you want to increase the bottle capacity of your racking. You do not have to modify the whole racking, saving you from the additional expenses for the labor fee.

Some of the wood racking styles we offer include diamond bins, X-bins, rectangular bins, curved corners, quarter-round, columns, diamond cubes, arch with tabletop, and aisle wine racks. For stability, we construct each of the wine racks with dado spacer bars. To prevent the racks from touching the floor, we include a toe-kick base.

Custom Wooden Wine Rack System

Impress your guests by customizing your wine racks according to your preferred design and shape of your room. Keep in mind that you must inform your builder during the assessment stage that you want a custom wine rack system. This is a smart option, especially for wine cellars located under the stairs, odd-shaped rooms, and tiny spaces.

Incorporating Metal Commercial Wine Cellar Racks Designed by an Expert in Miami

The sleek appearance of metal wine racks makes them a favorite choice in high-end hospitality settings. Metal is also durable and easy to maintain. Just like the wooden wine racks, there are premade and custom metal racks.

Keep in mind that if your goal is to create an eye-catching wine cellar display, you have to opt for custom wine racks. Our line of metal wine racks includes VintageView and Ultra PEG Series.

VintageView Metal Wine Racks

VintageView has been our partner in wine cellar construction projects for many years. Their wine storage solutions are ideal for modern commercial establishments. They offer stand-alone and wall-mounted units. This wine storage system displays the bottles in a label forward orientation, allowing the owner, customers, and bartenders to browse a specific type of wine with ease.

Additionally, the label-forward bottle configuration also prevents off-flavors in wine. You do not have to flip the bottle to see the wine’s name and description. Flipping the bottle will disturb the wine’s sediments and negatively affect the wine’s bouquet.

Ultra PEG Series Wine Rack System

At Custom Wine Cellars Miami, we offer another contemporary wine storage system: The Ultra PEG metal wine racks. Two pegs can hold one bottle. They are made of stainless steel and are attached in rows on a backer board. For additional capacity, you just have to buy more pegs and arrange them according to your personal style.

Increase Your Business Profit with Impressive Commercial Wine Cellar Displays

Do you want to boost your wine sales? You have to invest in a climate-controlled commercial wine cellar designed by an expert. At Custom Wine Cellars Miami, we offer wine storage solutions that will attract potential clients and can lead to sales generation. Call us today!